The Smarduch Family Distillery sought a distinctive packaging design for their flagship product, Duch Kniei. This artisanal liqueur required a design that:

• Showcased its handcrafted nature and the founder’s passion for traditional recipes.
• Reflected the spirit of the forest, aligning with the product’s name and heritage.
• Stood out on retail shelves while ensuring practical functionality for the user.

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Discovery:

‍We immersed ourselves in the story behind Duch Kniei—the "Spirit of the Forest"—to capture its mystical and earthy qualities. Collaborating with the distillery, we explored their artisanal methods and the rich traditions that inspired the product.

Our Approach:

• Nature-Inspired Aesthetics: Designing a label with intricate illustrations of woodland elements and the majestic stag emblem.
• Heritage Typography: Selecting serif fonts to emphasize tradition and authenticity.
• Premium Details: Incorporating gold embellishments and a handwritten signature to highlight craftsmanship.

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Design Phase:

‍The packaging blends vintage charm with modern sophistication, featuring:

• Intricate Label Design: Detailed illustrations of forest elements paired with the distillery’s crest to evoke a sense of tradition and mystique.
• Natural Color Palette: Muted, earthy tones that align with the product’s organic ingredients.
• Gold Embellishments: Subtle accents to enhance the premium aesthetic and catch the light on shelves.
• Signature Details: A handwritten signature of the recipe’s creator on the back label for a personal touch.

Material Selection:

• High-quality, textured paper for the label to create a tactile experience.
• A sturdy, square-shaped bottle for modern elegance and practical functionality.

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• Enhanced Brand Perception: The packaging communicates the product’s artisanal quality and heritage, elevating its appeal to consumers.
• Retail Success: Duch Kniei has become a bestseller, with its standout design drawing attention and boosting sales.
• Customer Acclaim: Positive feedback highlights the packaging’s balance of aesthetics and functionality, enhancing the overall product experience.